The Naked Marshmallow Co Branding and Packaging Design by Design Happy

Taking campfire marshmallow toasting as our inspiration we amplified Naked's handmade proposition with a simplistic, understated brand mark working in tandem with an iconic crossed sticks marshmallow graphic. After considering many structures we settled on a bespoke pillow box with a tent inspired diecut. Bright, punchy colours added shelf appeal and standout.
The Naked Marshmallow Co Branding and Packaging Design by Design Happy syndicated from http://ift.tt/1T6nkbK